Leading HR Strategist sets the standard
Louise Broekman, HR strategist and founding Director of Australia's own people strategy company, HR Coach, is leading the way in developing new planning and systems to help SMEs fully utilise their people and develop strong cultures for happy workplaces.
Louise was recently recognised as a finalist in the Queensland Telstra Business Women's Award for her research into entrepreneurial organisations and strategies for Australia's fast-growing SME sector.
The key difference in HR Coach's tools and systems is their focus on integrating people resources at each level of strategic planning in a business of any size.
Louise's experience proves she can identify the gap between research and industry needs. She has a Masters Degree and Accounting Qualifications. She is a member of the Australian Human Resource Institute, Australian Institute of Management, Institute of Management Consultants, the Queensland Tourism Industry Council and the Franchise Council of Australia.
As leader of HR Coach, Louise has established a national network of HR professionals committed to introducing the company's innovative people management methods to the business world. She believes the key issue for all Australian business is identifying the value of human resources.
"Many businesses fail to recognise the importance that employees play in achieving organisational capability and it's through research and experience that we have been able to develop patented, targeted programs for SMEs to ensure they can hit their own targets by best involving their people.
"I'm passionate about effective people management and HR Coach is aiming to help every client become a high performing workplace.
"Beyond the specific HR programs and tools that we have designed, such as Staff Systems, the Strategic Action Framework and the patented Organisational Capability Measurement Framework, we support our HR Coach Licensees presence to become their own powerhouse and utilise their skills, expertise and enthusiasm to motivate other workplaces to perform.
"Everyone within the network is provided with tools and ongoing training to establish and become a leading HR Coach and we work closely with all our coaches, so we represent a unified voice advocating the link between people and profit.
The HR Coach Network is expanding throughout Australia and has plans to extend internationally.
Louise and her team at HR Coach also recently launched the national STAR Workplace Program, which celebrates high performing workplaces from any industry. The program was created in light of ongoing research conducted since 2000 by the HR Coach Research Institute. The HR Coach Research Institute continues to undertake longitudinal research relevant to the Business sector and is evaluated by an external expert think tank. Research focuses on real business issues and their affects on, and relationship to the labour market. These include the impacts of Generation Y on Strategy in Australia's workforce as well as international markets, International Labour Trends in flexibility, Strategic Action in the Business Sector as well as continual monitoring of the labour trends throughout Australia.
HR Coach supports a national network of specialists focused on integrating people management into strategic business planning and is continually developing new approaches, products and systems to boost the powerhouse SME sector in Australia.
